Project Info
A collaborative project that manifested from a colleague's simple iced coffee recipe. We created a set of recipes, using one or two ingredients, that can be prepared by using ingredients from the Carnegie Foundation's kitchens.
Backend: N/A
Frontend: Photoshop Illustrator
Skills: Graphic Design, Creative Writing
Date: December 2015
Project Description
Carnegie's employees are graced with a multitude of free drinks and free food. As the days go on, this can turn from a blessing to a curse. There's only so many days that you can drink Vitamin Water Power-C before you get sick of it. Same goes for our coffee and tea. A number of us took to adding some jazz to our daily food and drink rituals. One day, my colleague Hai Hoang came downstairs with what looked like iced coffee. I asked how he made it. His reply: "Coffee and ice." Like it was that simple.
It was that simple. When I asked more of my colleagues for similar food and drink hacks, I got a lot more than iced coffee: tea with a lemon slice, "Farewell Cookies a-la-mode" (employees receive chocolate chip cookies on their last day at the Carnegie Foundation). My contribution was an Arnold Palmer: lemonade-flavored Vitamin Water combined with iced tea.
My colleague Kenneth Fernandez and I decided to make these into recipe cards, with a short description and a visual instruction guide. I wrote most of the descriptions, while Kenny handled the design and layout of the recipe cards. We distributed one recipe per week in our weekly internal newsletter.
Backend
N/A
Frontend
Graphics, layout, and design done in Photoshop and Illustrator.
Design Decisions
Kenny handled the design on this one, but the idea of having two ingredients as a maximum was a collaborative decision. As far as the descriptions, I decided to write flowery, dramatic text to juxtapose with the simplicity of the two-item recipes.